General | Special Offers | Local Interest
How to be more human in your marketing
The ancient Greek philosopher Aristotle famously declared that ‘man is by nature a social animal’, and science has long since backed this assertion.
People thrive on connection, which develops when we interact in a personal and responsive way, building positive emotions and a sense of trust. So, it makes sense that our marketing efforts are more likely to succeed if we can develop this ‘realness’ with our audiences.
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How to make your LinkedIn profile sell
LinkedIn is a powerful social networking platform that builds relationships between professionals and can help you grow your brand, secure work, and widen your reach.
Although LinkedIn is a great place to share high-quality content with potential clients and establish authority in your niche, your profile is an integral part of the picture.
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General | Special Offers | Local Interest
How to tidy up your virtual workspace
With many of us spending at least some portion of our day on a computer for work or leisure, it doesn’t take long for our virtual workspace to become cluttered with folders and documents.
And with more people working from home than ever, our desktops are increasingly mixing our personal and professional lives, making our screens harder to organise. Luckily, we’ve come up with some nifty tips and tricks to help you regain control.
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General | Special Offers | Local Interest
Maximising your email marketing strategy: tips for success
Did you know that email marketing is 40% more effective than social media, according to global management consulting firm McKinsey & Company?
When executed correctly, it can help you reach a broad audience, nurture leads, and drive conversions. In this article, we’ll explore some key tips to help you get the most out of your email marketing efforts.
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